Marriott offers owners and franchisees a singular investment and growth opportunity with a global hospitality leader. Our industry-leading reservation systems, award-winning loyalty program and unsurpassed marketing clout deliver exceptional revenue performance to Owners and Franchisees.
Marriott Rewards®: With nearly 24 million members worldwide, Marriott Rewards members account for 51% of Marriott's total paid lodging room nights. The number of Marriott Rewards members in Europe, the Middle East, and Africa has grown rapidly, increasing nearly four times since 1999 to 2006.
Global Sales Organization: Marriott's Global Sales Organization (GSO) manages an impressive, established account portfolio and grows share by reaching deeper into existing accounts to identify previously unmet demand.
eCommerce: Marriott.com is the largest lodging supplier in the world1. In 2005, Marriott.com generated over 20.2 million room nights and more than $2.7 billion (USD) in gross revenues. Sixteen localized versions of Marriott.com address the varying language and cultural needs of our global guests.
Revenue Management: Marriott's propriety One Yield revenue management system earned CIO Magazine's "Grand Enterprise Value Award" and was named Computer World "Best in Class Technology" (2005). Marriott's state-of-the-art systems optimize revenue through inventory management and innovative sales strategies, based on past demand patterns and sophisticated statistical techniques.
Worldwide Reservation Network: Marriott's MARSHA Reservation System generates nearly one out of every five global distribution system (GDS) reservation. In 2005, MARSHA handled 70 million reservations, which translate to $22 billion (USD) in gross room revenue. ChannelTRAK, an independent survey, reported that MARSHA continues to deliver the lowest cost per reservation across all our brands.
FRANCHISE NOTICE. Information available on or through this website should be considered only in connection with the Uniform Franchise Offering Circular for the applicable Marriott brand ("UFOC"). Any information about hotel financial performance, although not necessarily an "earnings claim," should only be considered in connection with the UFOC and the Earnings Claim Information that you may access by the link located on the side of this frame. No franchises will be offered to any unqualified applicant or in states where registration is required unless Marriott has complied with such laws and only after any required disclosure has been provided.
1. Source: Nielson Net Ratings, Feb. 2006
